Every talent needs the right people behind it
We built Decision because we saw a gap between the industry as it was and the artists and creators who were already moving faster than it could keep up. We grew up online and watched an entire industry reinvent itself. And that changes everything about how we manage, how we think, and who we back. We didn’t have to adapt to the digital age. We were already in it. So we built Decision. For the artists and creators who move the way we do.
Our approach
Your career, your decisions. We stay, we advise, we challenge, and we find solutions, so that when you make a move, you know exactly why you’re making it. We bring years across artist management, A&R, label consultancy, publishing, sync, creator management, and brand partnerships to every client we work with. Different corners of the industry, one shared approach.
The people in our corner
Our partnerships with creative studio Friendly Rivals, video production and visual design agency Frame Dealers, and marketing specialists Yuz mean our clients have access to world-class creative direction, identity, production, and campaign thinking built into how we work, not bolted on. The right people, already in the room.